The new Outdooractive
In addition to visual and structural optimization, we developed a new user-relevant feature in our redesign: the Outdooractive Community. The delight feature is based on functions such as mutual exchange, collaborative planning and the need-based discovery of new routes.
Therefore worked with different methods through the design process in order to first understand the existing app, to analyze it extensively and then in the last step to convert it into a new variant of the application in the best possible way. The end result is a screenflow through the app where the user plans a route for a camping trip to Lake Plansee in collaboration with their group of friends.